Author Marketing Workshops
How it works
Our comprehensive program is designed to help you write the right plan for your author business. Over the course of 3 consecutive sessions, we’ll provide you with hands-on step-by-step instruction to create a custom marketing plan to gain name recognition, increase book sales, inspire a following, and build a fan base.
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How?
Hands-on, step- by-step instruction to
create a custom, marketing program that’s actionable
Session 1
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Who?
Learn about
readership trends to profile “who” you want to talk to
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What?
Define ”what” you want to share about your book(s),
career, activities, and interests
Session 2
Where?
Review different
self-promotional
tactics to determine “where” you want to share your content
When?
Ascertain “when” to spread the word
to stimulate book sales
Session 3
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Why?
Share and finalize your plan with the
group; leave
empowered to self promote!
With our step-by-step guidance, proven marketing strategies, and an affordable streamlined process, in just a few hours of your time, we can help you write the right plan to market your author business.
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Three workshop sessions; 2 to 2.5 hours each
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Step-by-step instruction and collaboration
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Marketing planning workbooks
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Customizable digital media calendar
Session 1 Agenda
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Industry trends
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Author audience and brand story definition
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Author marketing goals, strategies, & tactics
Session 2 Agenda
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Digital marketing platforms
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Popular social media networks
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Content strategies and topics
Session 3 Agenda
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Communications action plan
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Author presentations
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Group feedback and Q&A
Fee: $995.00
What's Included:
Custom Plans
For authors who prefer to work with our expert digital marketing team on a customized basis we offer marketing support, digital programming, and marketing planning.
One-on-One Coaching
$150 per Consultation
Ideal for authors post workshop - who - need some guidance on how best to execute their marketing plan.
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50-minute session with follow-up action plan
Digital Program Development
$2,500+
We’ll customize the platforms and
experiences that help amplify an
author’s brand including their web,
social, and ecommerce sites.
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Digital Asset Design
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Optimization
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Programming
Request a Quote
Custom Plan
For authors that want to market smarter but don't have time to plan, we’ll craft a custom program that's time and budget friendly.
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Market analysis, audience profile, brand story, custom marketing plan, timeline and budget
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Consultation & Collaboration
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Actionable plan